About

Matt Urban Marketing was founded when I was living in New York and working for a large media agency. I realized my passion for helping local businesses grow their online presence and wanted to make a more personal impact. Starting as a one-man company, I initially offered essential services like website design and social media management to help businesses build and strengthen their digital footprint.

I gained traction in the local market through successful client projects and positive word-of-mouth. In that time, I became the preferred marketing agency for the City of Malden, helping with branding and promoting local events. This growth allowed me to expand my services, adding offerings like search engine optimization (SEO) and pay-per-click (PPC) advertising to better serve my clients' needs.

The pandemic increased demand for digital services. I joined the Malden Chamber of Commerce, becoming their go-to marketing expert. I also hosted a series of lunch and learns, helping chamber members improve their marketing strategies during the pandemic. I adapted by offering virtual consultations and remote work options, investing in new technologies to enhance our offerings.

My growth continued with the addition of services like email marketing and video production. I expanded into new markets and worked to establish myself as a thought leader in the industry, continually evolving to meet the needs of my clients.

I continued to push boundaries by adopting innovative marketing techniques and expanding my digital presence. I introduced new services like conversion rate optimization (CRO) and advanced analytics for clients. That year, I also began offering more specialized services tailored to specific industries, such as real estate and education. My expertise in UX design further enhanced the customer experience, driving greater engagement and higher retention rates for my clients.

I saw continued success through innovation and deeper community involvement. I expanded my service offerings to include AI-driven marketing strategies, helping clients optimize their digital campaigns with cutting-edge technology. My commitment to excellence earned recognition as a leading agency, and I strengthened partnerships with local organizations such as For The Kids. My reputation for delivering measurable results helped attract new clients and solidify existing relationships, positioning me for even greater growth.